Why sustainability matters

You can make a difference without comprising on your financial goals. Investments incorporating ESG (environmental, social, governance) factors have outperformed the broader market. Even though 2022 proved to be tough for investors with a sustainable or ESG focus the long-term picture still looks strong. That’s not all, a lot of independent scientific research has been done on the financial merits of incorporating ESG factors into the investment process. The general conclusion being that it adds value.

Consumer behaviour increasingly reflects a noticeable shift towards sustainability. Especially younger generations have a stronger focus on sustainability and are adapting their consumption and purchasing behaviour accordingly.